Fans will have opportunity to get up close and personal with
PBR’s official side x side, the MULE PRO-FXT™
Kawasaki is pleased to announce it will be the presenting sponsor of the ever-popular Professional Bull Riders (PBR) event, Iron Cowboy VI, in Arlington, TX.
Iron Cowboy VI is the eighth round of the 2015 PBR series and takes place in the iconic AT&T stadium, made famous by the Dallas Cowboys. Fans will flock to this event to see the incredible stadium, exciting atmosphere, and all the vendors, including Kawasaki and the brand new MULE PRO-FXT™.
Fans will have ample opportunity to check out the newest and most powerful Mule model ever, whether it is during the in-arena promotion or at the outside dealer display. Additionally and in collaboration with 20th Century Fox, Kawasaki will engage with fans with a kiss camera themed to the upcoming motion picture The Longest Ride Based on the best-selling novel by Nicholas Sparks, The Longest Ride centers on the star-crossed love affair between Luke, a former champion bull rider looking to make a comeback, and Sophia, a college student who is about to embark upon her dream job in New York City’s art world.
The film opens in theaters everywhere on April 10th.
Kevin Allen, Manager of PR and Brand Experience at Kawasaki, stated, “Kawasaki is extremely pleased to be the presenting sponsor at this round of the PBR series in Arlington. Texas fans love PBR and the accompanying action, and Kawasaki loves to be a part of that action with our fast new MULE PRO-FXT – the most powerful and most capable Mule ever. Fans will get to see why Kawasaki backs its Side-X-Side products with a 3-year STRONG limited warranty. Also, two of the sport’s strongest bull riders represent the Kawasaki brand so we’ll be rooting for our athletes right along with the fans!”
After a competitive start to the 2015 series, expect Kawasaki-sponsored riders JB Mauney and Shane Proctor to go for the win at the Iron Cowboy VI event.
Kawasaki has unleashed the 2015 Mule Sweepstakes, with one lucky winner bringing home the new Kawasaki Mule side x side of their choice! Eligible enthusiasts can enter the Sweepstakes and read the official rules at: http://strong.kawasaki.com/Sweepstakes or by visiting the Kawasaki dealer display to register in person during Saturday’s event. The winner will be announced after the May 22-23rd PBR event in Las Vegas.
For more information on Kawasaki products and to find a dealer near you, please visit www.kawasaki.com.
Kawasaki Heavy Industries, Ltd. (KHI) started full-scale production of motorcycles over a half century ago. The first Kawasaki motorcycle engine was designed based on technical know-how garnered from the development and production of aircraft engines, and Kawasaki’s entry into the motorcycle industry was driven by the company’s constant effort to develop new technologies. Numerous new Kawasaki models introduced over the years have helped shape the market, and in the process have created enduring legends based on their unique engineering, power, design and riding pleasure. In the future, Kawasaki’s commitment to maintaining and furthering these strengths will surely give birth to new legends.
Kawasaki Motors Corp., U.S.A. (KMC) markets and distributes Kawasaki motorcycles, ATVs, side x sides, and Jet Ski® watercraft through a network of almost 1,200 independent retailers, with close to an additional 7,400 retailers specializing in general purpose engines. KMC and its affiliates employ nearly 3,100 people in the United States, with approximately 300 of them located at KMC’s Irvine, California headquarters.
Kawasaki’s tagline, “Let the good times roll.®”, is recognized worldwide. The Kawasaki brand is synonymous with powerful, stylish and category-leading vehicles. Information about Kawasaki’s complete line of powersports products and Kawasaki affiliates can be found on the Internet at www.kawasaki.com.